Bachelor's Degree Specializations

Studying at a Bachelor’s level at the American University of Applied Sciences Institute in Switzerland offers students the opportunity to learn, develop and grow in a personalized and nurturing environment. Students will acquire a broad base of knowledge in fundamental business practices, develop essential skills, and have the option to increase their knowledge in specific specializations from Accounting to Sports Management.

Core Program

Bachelor of Science in Business Administration (BSBA)
BSBA program provides students with opportunities to build the necessary skills for the future with a deep understanding of business and technological trends on a global scale and with hands-on experience via close links to the industry.

Specialization Options

Accounting
A career in accounting is about more than measuring business activities and reporting financial data. It’s making informed decisions to guide an organization by applying analytical reasoning, critical thought, and problem-solving. This program will provide you with a solid understanding of accounting principles and techniques, as well as the key decision-making and problem-solving skills used in a challenging and fulfilling career as a professional accountant.

Business Management
Ready to put your entrepreneurial spirit and leadership capabilities to work? A Business Management degree will equip you with the knowledge and skills to confidently and successfully manage in today’s fast-paced, global business environment.

International Business
The global world of business is rapidly growing, and ever-changing. BBA in International Business will prepare you for the opportunities of doing business in a complex and fascinating global economy. You’ll acquire a solid foundation of knowledge in international finance, marketing, trade, and management.

Human Resource Management
HR management is a critical function within every business. People are needed who can think strategically about the human capital within an organization and balance the wants and needs of the company’s diverse workforce. As a leader within the HR department, you can play a vital role in creating an engaged, productive workforce that will impact the overall effectiveness of your organization.

Marketing
BBA in Marketing provides an integrated approach to the discipline. With classes that focus on marketing communication, retailing management, consumer buying behavior, and more, our graduates are succeeding across all marketing fields – from advertising and public relations to brand management and e-commerce.

Sports Management - Athletic Administration
BBA in Sports Management with a concentration in Athletic Administration will prepare you for a rewarding career in the industry, including opportunities in the front offices of professional sports teams, college athletic departments, parks and recreation organizations, and more.

Sports Management - Sports Marketing
BBA in Sports Management with a concentration in Sports Marketing will help you to develop the management, marketing, and business skills you’ll need to create winning strategies and successful campaigns in the exciting, opportunity-filled sports marketing industry.
Admission Requirements
Learn about the admission process and see list of the required documents to apply to the American University of Applied Sciences Institute in Switzerland.
Tuition & Fees
Find out more about the tuition fees at the American University of Applied Sciences Institute in Switzerland.
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