The Dual Bachelor in Athletic Administration at AUS prepares students for leadership careers in professional sports organizations, university athletic departments, and sports governing bodies. Through its partnership with Tiffin University (USA), students earn two internationally accredited bachelor's degrees in just three years, giving them a competitive edge in the global sports industry.
The program combines core business knowledge with specialized sports administration training through simulations, case studies, and hands-on projects. With a 1:7 faculty-to-student ratio and mentorship from industry-experienced faculty, students gain practical experience, strong industry connections, and the skills to lead in the global sports industry.
Bachelor of Science in Business Administration
Bachelor of Business Administration
Athletic Administration
September, January, April
3 Years
9 Academic Terms
La Tour-de-Peilz, Canton of Vaud, Switzerland
135 CH | 180 ECTS
At AUS, students learn to combine traditional business knowledge with practical decision-making, problem-solving, creativity, and strategic thinking. The curriculum develops both the hard skills needed for data-driven business decisions and the soft skills required for collaboration, communication, leadership, and teamwork.
Students learn through a student-centered, experiential approach led by professors with real business experience, gaining practical insights into industry challenges and best practices. The Athletic Administration specialization combines core business knowledge with specialized sports management training, preparing graduates with the practical skills and real-world experience needed for leadership careers in the sports industry.
Three years · nine academic terms · 135 CH | 180 ECTS.
Core foundations across management, accounting, economics, and business communication.
Applied finance, law, and operations alongside the first specialization and professional work.
Strategy, analytics, electives.
The Bachelor of Science in Business Administration at AUS is offered as a dual degree in collaboration with Tiffin University in the United States. Through this partnership, students have the opportunity to graduate with two degrees: a Bachelor of Science in Business Administration from AUS and a Bachelor of Business Administration from Tiffin University.
To complete the dual degree pathway, students must successfully complete the required AUS and Tiffin University courses. Students complete AUS courses on campus in Switzerland, while Tiffin University courses may be completed on campus or remotely.
Upon successful completion of the dual degree program, students graduate in their chosen specialization with a BSc in Business Administration from AUS and a BBA from Tiffin University. Tiffin University is accredited by the Higher Learning Commission in the United States, supporting the international credibility and recognition of the degree pathway.
With a 7:1 student-to-staff ratio and classes limited to 20 students, you receive personal attention, direct career guidance, and meaningful interaction with faculty and classmates.
Earn two separate degrees at the same time. This gives graduates a stronger international profile and helps them stand out in competitive job markets across Europe, the US, and beyond.
Top Ranked by the QS World University Rankings. 5-Star Rated for Teaching and class experience.
Build practical business skills through specialization modules, industry visits, guest speakers, and networking opportunities with business leaders.
Collaborations with top tier companies such as Apple, IBM and Anthropic allow for students to earn professional certifications.
With a student body representing more than 40 nationalities, AUS offers a truly international learning environment.
Finding housing in Switzerland can be challenging, especially for international students. AUS helps make the move easier by offering safe, high-quality accommodation options near our campus.
Our campus is located in the Swiss Riviera, on Lake Geneva and offers access to over 850 multinational company headquarters.
Students who excel in the practical labs that are part of the hospitality specialization can apply for a paid internship — a required, core part of the program.
The internship gives students hands-on experience in a real hospitality setting, covering everything from guest relations to day-to-day business operations. It appears on the official transcript, and students write a short reflective report on what they learned. Internship plans must be shared with the school at least four weeks in advance.
Graduates of the Athletic Administration program are prepared for leadership and management roles across professional sports organizations, university athletic departments, sports governing bodies, and facility management companies. The dual Swiss and US accreditation opens doors across European sports markets and throughout the United States.
Oversees all athletic programs within an institution or organization, managing budgets, compliance, coaching staff, and the overall development of student-athletes.
Plans, manages, and maintains sports facilities and venues, ensuring safe, efficient, and high-quality environments for athletes, staff, and spectators.
Works within sports federations or governing bodies to develop and enforce rules, policies, and compliance frameworks across leagues and competitions.
Uses data and statistical tools to evaluate athletic performance, inform recruitment decisions, and support strategic planning for sports organizations.
Develops and manages commercial partnerships, sponsorship deals, and revenue generation strategies for sports clubs and franchises.
Oversees the day-to-day operational delivery of sports programs, events, and competitions, coordinating teams, logistics, and resources.
Ensures that sports organizations adhere to governing body regulations, eligibility requirements, and institutional policies across all programs.
Designs and manages development programs that support athlete progression, wellbeing, and career planning from youth to elite level.
These career paths reflect the program's integrated approach to marketing — equipping graduates to lead across both the creative and analytical dimensions of modern marketing, wherever data-driven strategy and compelling storytelling intersect.
Alongside their dual degree, students can earn certifications through AUS partnerships with leading technology firms in AI, digital tools, and data analytics.
To qualify for this program, applicants must have successfully completed secondary education in their home country, earning a diploma or leaving certificate that grants university-level eligibility. No GMAT or entrance exam scores are required. Admission is based on a holistic review of your application and a mandatory online interview.
English C-Level. CEFR B2 level considered following a successful oral interview.
Secondary school diploma with strong academic achievements, or IELTS Overall 5.5 with no single element below 4.5.
A personal statement explaining why you are pursuing this degree, your professional goals, and the specific value you will bring to your peer group.
AUS offers a fair and transparent admissions process based on individual merit and potential. We look beyond basic eligibility to understand the specific context of your background, ensuring we balance high standards with true inclusivity.
Our goal is to align your prior experience and interests with the program that will best drive your future career.